"To The Max," is both, a mentality and a lifestyle movement that is advocated through clothing.
Being "To The Max" is understanding/accepting faults, in order to begin personal growth.
Being "To The Max" is giving appreciation, appreciation to all that contribute to your growth.
Being "To The Max" is finding pride in your growth, in order to allow yourself to help others with their growth.
Each line represents an idea or concept I wish all my consumers to live by.
I will be "To The Max" toward myself and all that I love as well.
SSTF, as a clothing line, has a purpose in promoting positive mental awareness through clothing. It's initial design is to advocate this "Stop & Smell the Flowers" mentality; to take breaks before you need them and to cherish all that blooms before you. Each edition of designs are based on a reward system in which advocates submit photos during their "flowers breaks" and, in turn, are eligible to be featured in the next edition.